Versatile PR copy
Across 12 months, I crafted and successfully placed multiple press pieces for the design outfit, Territory Studio.
I quickly produced press releases designed to cut through cluttered, journalist inboxes, including draft quotes for key industry professionals that helped bolster the company’s message.
Launching Territory Group
Territory needed to strike a careful balance: announce the acquisition of Cantina while emphasizing the launch of its new umbrella company, Territory Group.
I delivered concise, engaging and factual copy – arranged to suit news-heavy press titles.
Nancy Lan – New Hire
Nancy is a world-renowned marketing professional in media and entertainment.
I crafted a wide range of press pieces, from comments in Ad Age to an Interview in MUSE.