PURE4D 2.0 is the company’s flagship service, driving the facial animation in the Call of Duty: Modern Warfare series and the recent animation, DOUBLE.
I drafted a page that emphasised PURE4D 2.0’s key deliverables, simplifying the message without brushing over important technical details.
The messaging is heavily weighted toward PURE4D’s performance-driven approach to facial animation and the simplicity and quality this brings to creative projects.